Hey, I'm Peter
A a full-stack marketer leader with 10 years of growth and product marketing experience helping start-ups and scale-ups across Asia-Pacific, Europe and the USA with new business generation, lifecycle management, and customer marketing.
Hey, I'm Peter
As a Full Stack Marketer with over 6 years of global product & digital marketing experience from the APAC, Europe and the USA, I help businesses launch profitable products and build effective sales funnels to acquire, retain & grow customers both online & offline.
My services will enable your brand to launch profitable products and leverage digital to promote it to all corners of the web.
Creating powerful omni-channel sales funnels to increase traffic & conversions.
Developing pricing, promotion and distribution strategies for successful product launches.
Launching campaigns and improving ROAS on Facebook, LinkedIn & Google.
Nurturing leads with massively profitable email campaigns & automation.
Leveraging the power of storytelling to create content that resonates with your audience and drives conversions.
Create a following that consumes your content and purchases your products.
Complete digitalization and automation of marketing processes.
Optimizing every stage of the customer journey all the way from Awareness to Conversion & Retention with the transparent, customer-focused approach built on fundamentals of permission marketing.
As a result of working predominantly with small and medium businesses, my campaigns are optimized rapidly in order to minimize budget used while maximizing performance.
With work and educational experience ranging from the US, Western and Eastern Europe all the way to Southeast Asia, I am quick to pick up the nuances of local markets and tailor strategies accordingly.
From market research & identifying customer pain points to conceptualizing, developing, positioning, pricing and successfully launching products on the market.
I develop and execute strategies to attract and convert audiences using digital while working closely with sales teams to support and enable sales strategies. This is supplemented by retention strategies to maximize customer lifetime value and minimize customer churn.
No matter what stage of digitalization a business is in, I help companies transform all steps of their customer journey to a customer-centric, streamlined and trackable online experience.
Identifying, eliminating and optimizing friction points that hinder performance or end-user experience at any stage of the customer journey is a key focus of my portfolio.
"Already highly-competent as a digital marketer, Peter showed an extraordinary ability to quickly learn, apply, & excel as we expanded his scope & responsibilities beyond digital marketing to the full spectrum of segment & business ownership. He adeptly translated market & customer data into customer insights that then drove propositions, products, & promotions. He stayed in tune with our customers, his internal stakeholders, & his leaders, responding to challenges & rapid market movements with maturity & deliberateness. With his strong business acumen, positive & driven attitude, & his exceptional openness & capacity to learn, Peter will be a valuable member & an able leader in any team. I know he is fondly missed in ours."
Chief Marketing Officer
Managed Me Indirectly
“I rarely come across real talents who stand out like Peter. IX hired him as a marketing executive in 2016 and he’s completed numerous flawless projects for us since then. Peter can work independently with minimum supervision. He earns my highest recommendation and would be an asset to any company.”
Founder & CEO
Managed Me Directly
"Peter is one of the most brilliant clients I've worked with. Peter is a dedicated all-rounder who excels in Media Planning, Comms with an exceptional knowledge of Digital. Peter has always been a person who I have looked up to. With his remarkable expertise in Marketing and Product Development, I believe that there is nothing could stop Peter from excelling in what he does."
Senior Client Partner
Worked Together on Projects
"I worked with Peter for over a year and he is one of the most brilliant people I’ve met. I was lucky enough to be under his supervision as his guidance and teachings made me a better marketer. Never have I met someone so inquisitive and multitalented as Peter when it comes to solving business problems."
Reported To Me Directly
"Peter is determined and driven. He is a driver and a creator. We worked together for almost two years and he never failed to amaze me with how well articulated he is. Every marketing campaign is a beautiful showcase under Peter's execution. He is meticulous, detail-oriented and creative at the same time."
Doris Yuqi Gao
Worked Together On Projects
With the industry changing at a lighting pace, staying updated is key to success. That is why an ever expanding portfolio of certifications from industry-leading authorities as well as using the latest methodologies and most innovative marketing tools is critical to staying ahead of the competition.
From finding mutually beneficial solutions during a global pandemic for customers and businesses, to product launches and lead generation campaigns, see how I've helped companies thrive in their markets.
Schedule a consultation with me and get free resources for your company.
Inquire now and get free resources for your company!